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laevis Botanical Soap Branding + Wrapper

A branding and packaging project for a hypothetical soap brand, laevis, which uses simple and long-trusted skincare ingredients. A vintage look is used in the visual identity to convey a feeling of traditional soap making. 

Visual Identity & Layout: Camille Gan

Illustrations: Angie Wang

Logo & SKU Brainstorming 

Final Wordmark + Illustrations

Illustrations: Credit to Angie Wang

Final Wrapper Dieline

Using Format